Building Your Website
There are many people who believe that building a website requires a thorough understanding of HTML (Hyper Text Markup Language) or you need to be well versed in some kind of programming language. The fact is you can build a website without being a guru in all these. You can build your website by avoiding the usage of expensive website designing products that are promoted online by the web gurus. You can design a website just for the sake of fun or to operate your business. You can also earn from your website with the help of affiliate programs.
Given below are some of the points which need to be addressed while designing a website.
Your website needs to have a professional look if you are making it for business purpose. In case you are opting for a website meant for children or just for fun, it should have an informal look and should look casual as far as possible.
Naming your domain
Domain names need to be registered if you are planning to give it a professional look and want it online. A domain name is essential and also quite affordable. You will find several online domain registrars. You should opt for a domain registrar who has been in this business for a considerable time period. It should be remembered that when you are creating a domain for yourself, you are actually creating your brand name. Hence, it has to be selected wisely. Domain names cannot be changed once you start attracting traffic to your site.
Once you have a domain name, you should look around for a website hosting provider that satisfies your requirements. Website hosting providers offering cheap deals should be avoided as much as possible. However, you can try out the Cpanel hosting if you are a starter. There are several website hosting providers who offer unlimited web hosting. Such offers should be avoided by all means.
While deciding upon a web site hosting provider, you need to check the space that is being allocated to you and the number of users already using the plan. IP based hosting is preferred in this regard. Too many users imply slow servers. The website hosting providers should be well known in their field.
FTP or File Transfer Protocol is the name given to the process wherein web pages or files are transferred into the FTP server. After you fix up a domain name and once your web hosting has been done, it is time for you to transfer the files to your web hosting server. Usually, FTP server is needed for transferring scripts or web pages. Some of the well known FTP software online includes the following-
- ws ftp
- smart ftp
- cute ftp
- fire ftp
In case you are planning to transfer files in bulk, you may use FileZila. It is best to choose a program which shows both the server side as well as the hard drive.
Just as building a website with the important tools is essential; you should also know which keywords to target. As far as getting traffic is concerned, doing extensive research on keywords is preferable. Selecting the correct keywords will distinguish you from the rest of the crowd.
Affiliate marketing is an important concept related to websites. Ads are usually placed by affiliate marketers for sharing revenues with the product owners. Affiliate marketers usually sell products from the websites and if someone buys these products, the revenue is usually shared among the vendors. You can earn money from affiliate marketing in the following ways-
- Pay per sale
- Pay per lead
- Pay per click
In building a website, the following points can be kept in mind-
- Content management
- The start up cost should be low (affordable)
- The building process should be easily understood
- It should have a professional look, which will help you to make money without the need to spend thousands of dollars.
Building or designing a website is easy and if you are able to make use of the correct resources, it should not cost a fortune.
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